How body modification grew from community traditions into a modern body art industry with studios, hygiene standards and regulation, explained in general terms.
How the growth of the body art industry changed public attitudes, workplaces, media coverage and what customers expect from tattoo and piercing services.
A look at body modification done mainly for looks and style, and how changing trends in appearance have shaped piercings, tattoos and other choices over time.
Compares decorative and practical or medical reasons for body modification, and shows where the two overlap, such as reconstruction and medical tattooing.
Follows body art as a visual tradition, from simple marks and ornaments to the elaborate styles of modern tattooing, with attention to craft and change.
Describes decorative scarring and branding traditions alongside tattoos, stressing the risks and the fact that these practices vary widely across cultures.